• Attribution theory and adverstising effectiveness 

  Sparkman, Richard M. (1978)

  Attribution theory has been heavily researched in the psychological literature. It has been proven useful in explaining the reactions of subjects in psychological laboratory experiments. It has not, however, been previously ...

• Organization size, technology, and formalization in professional accounting organizations 

  Ballew, Van Bennett (1977)

  The issues addressed by this study were the relationships between routineness of technology and formalization at the micro level and organization size, routineness of technology, and formalization at the macro level in ...

• Integer multiple production schedules for multi-stage systems with finite production rates and startup delays 

  Bigham, Paul Evans (1977)

  The problem considered is that of production scheduling for a multi-stage system in which semi-finished units are passed from stage to stage before emerging as finished product. Each stage is assumed to have a constant ...

• A comparison of the importance of the subject matter in the business communication course as perceived by junior and community college teachers and administrative secretaries 

  Tilley, Gwendolyn Lynam (1977)

  Purpose The purpose of this study was to determine the differences in perceptions between a select group of business communication teachers and a select group of administrative secretaries regarding the importance of subject ...

• The relative effectiveness with respect to knowledge and attitude of three instructional strategies for teaching the metric system to preservice elementary school teachers 

  Tate, Jerry Franklin (1977)

  Purpose The purpose of this study was twofold: 1. To compare three instructional strategies for teaching the metric system to preservice elementary teachers, and 2. To determine the relative effect, if any, of metric ...

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