The Metrosexual Man and The Strong, Black Father: Investigating the Role Masculinity Plays in Defining Social Relations between Black and White Men

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dc.contributor.advisorKwan, Samantha
dc.contributor.committeeMemberLee, Shayne
dc.contributor.committeeMemberOlson, Beth
dc.creatorRichie, Kristin M.
dc.date.accessioned2016-09-06T01:21:34Z
dc.date.available2016-09-06T01:21:34Z
dc.date.createdAugust 2016
dc.date.issued2016-08
dc.date.updated2016-09-06T01:21:34Z
dc.description.abstractI conducted a quantitative content analysis of men in the advertisements of two different lifestyle magazines, Esquire and Ebony, from 2006 to 2013, in order to explore how masculinity is a socially constructed concept, and more specifically, how race affects depictions of masculinity and men’s bodies in magazine advertisements. My findings reveal that boundaries between racial in and out-group males are maintained not only through depictions of the body, but also through depictions of role performances. However, although both magazines marginalize out-group males, I argue that Ebony marginalizes out-group males to a greater extent than Esquire does. I attribute the difference in the extent of marginalization to the different versions of masculinity the advertisements are appealing to, i.e., the metrosexual man versus the strong, black father. This highlights the role masculinity plays in the construction of social relations between groups of men, and it is a phenomenon that future research should explore.
dc.description.departmentSociology, Department of
dc.format.digitalOriginborn digital
dc.format.mimetypeapplication/pdf
dc.identifier.urihttp://hdl.handle.net/10657/1545
dc.language.isoeng
dc.rightsThe author of this work is the copyright owner. UH Libraries and the Texas Digital Library have their permission to store and provide access to this work. Further transmission, reproduction, or presentation of this work is prohibited except with permission of the author(s).
dc.subjectSociology
dc.subjectRace
dc.subjectAdvertising
dc.subjectMasculinity
dc.subjectMen's studies
dc.subjectEsquire
dc.subjectEbony
dc.subjectRace relations
dc.subjectGender
dc.subjectSociology of the body
dc.subjectRole performances
dc.subjectGender relations
dc.subjectSocial constructs
dc.subjectMale models
dc.subjectMedia
dc.subjectMass communication
dc.subjectLifestyle magazines
dc.subjectMen's lifestyle magazines
dc.subjectSocial construction of masculinity
dc.subjectSocial construction of race
dc.subjectWhite men
dc.subjectBlack men
dc.subjectMen
dc.subjectFeminist studies
dc.subjectAdvertising media
dc.subjectCommunications
dc.titleThe Metrosexual Man and The Strong, Black Father: Investigating the Role Masculinity Plays in Defining Social Relations between Black and White Men
dc.type.dcmiText
dc.type.genreThesis
thesis.degree.collegeCollege of Liberal Arts and Social Sciences
thesis.degree.departmentSociology, Department of
thesis.degree.disciplineSociology
thesis.degree.grantorUniversity of Houston
thesis.degree.levelMasters
thesis.degree.nameMaster of Arts

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