AFRICAN AMERICAN FEMALE STUDENTS: USING A CRITICAL RACE APPROACH TO EXPLORE DIVERSITY PEDAGOGY IN PUBLIC RELATIONS
Moore, Kynetta 1984-
MetadataShow full item record
The purpose of this study was to explore African American female students’ perceptions and experiences with diversity in their public relations education. Additionally, the purpose of this study was to gain insight from the experiences of future African American female practitioners preparing for public relations careers. To frame this study, the critical race theory (CRT) was explored to investigate to what extent diversity pedagogy (e.g., race, ethnicity, and culture) was included in students’ training both inside and outside the classroom. The study used qualitative one-on-one, in-depth interviews with African American female public relations students. Findings suggest that students’ perceive their experiences with diversity in public relations curriculum have not armed them to tackle demographic disparities in the workforce. Furthermore, students reported that diversity initiatives or acknowledgement outside the classroom (e.g., internships and industry-related organizations) were scarce. This study expanded diversity theory in public relation research by providing scholars guidance on how to improve diversity theory and research in public relations scholarship and programs that can be applied in the workforce to embrace diversity initiatives, training, and advancement. Practical implications include cues to action and suggested factors communicators can employ to improve diversity pedagogy in public relations training.
Showing items related by title, author, creator and subject.
A COMPARISON OF THE ACADEMIC PERFORMANCE OF NATIVE AFRICAN AMERICAN STUDENTS AND IMMIGRANT AFRICAN AMERICAN STUDENTS IN MATH AND READING: IMPLICATIONS FOR SCHOOL LEADERS Augustus, Lorena Denise (2013-05)Despite the emphasis on student achievement over the past 30 years, principals, teachers, and school leaders continue to make a concerted effort to address the definitive achievement gap, specifically between African ...
PERCEPTIONS OF AFRICAN AMERICAN COLLEGE STUDENTS ON THE EFFECT OF STUDENT MENTORSHIP PROGRAMS: A QUALITATIVE STUDY ON THE COLLEGE EXPERIENCES OF MINORITY STUDENTS Christopher, Naomi (2017-05)Background: Disproportionate failure and health issues of African American students enrolled at institutions of higher learning has been the focus of much discourse. Studies converge on multiple themes of students having ...
An Examination of the Contributions to African American, Latino/a, and Asian American Vertical and Lateral Transfer Students' First Year Grade Point Average and Persistence at a Minority Serving Institution Conston, Toya (2014-05)Student mobility is a complex phenomenon that has been defined in various ways in research: transfer, swirling, double-dipping, and zig-zag (Adelman, 2006; McCormick, 2003; Townley, Katz, Wandersman, Skiles, Schillaci, ...